I know being in a B School and following the social trends, twitter is considered the next big thing in new age marketing and communication. If i’m giving case recommendations i’ll surely write a line about new age social media marketing etc.
Personally though Twitter for me hasn’t been a pleasant ground. First up, the philosophy is not so sound. I know it gives you a sense of self importance to announce to all the people ‘following’ you what u are doing. Assuming they take it without questioning your statements. But seriously why was a Mr.Jack Bruntz following me till i blocked him? What prolific bit of information would i share that would mean salvation to his dark soul. Someone sharing my sentiments :D
RT @anupamachopra : Is Twitter, to quote VF mag,"extreme narcissism or nifty real-time reporting"
Barring philosophical constraints, it is kinda cruel to newbies I feel. I learnt it the hard way. I mean, if I were to compile all my tweets and responses here, it would make for the next book of Sidin! Who btw has marketed his book Dork all the way on twitter :D (ordered it on flipkart and got an autographed one)
Back to point, no one gives out the rules and terms anywhere on the site. So when I wished Priyanka Chopra to have a safe journey on her trip to Mauritius, was kind of clueless that every one (in Pareto style, the 20% who make fun of you 80% of the time) would be made aware of it! So after the initial excitement of msging a celebrity, heart throb at that, ended up feeling that the average intelligence of my room increases when i’m not there(including desks, chairs and the dumped clothes on the chair!).
Now when, Mr.Shashi Tharoor and co haven’t learnt much except that of the taste of feet from twitter, I wonder what is in it for you if you are to be extremely guarded in expressing yourself? I know no one cares, what i’m tweeting, but when u are expected to say something gr8, something witty etc, its simple PR activity. Things you learn from twitter, especially from the IPeople (Apple ishtyle), are kind of worth as interesting as Rakhi’s swayamvar part 2! (By God, Rakhi!!)
I know i’m going to shamelessly tweet this new blog and set it as a SM. At the end of the day, its all about a sense of perceived self importance that decides to ignore one’s call for attention. I’m sure Rakhi agrees with me. Its people like her and SJ Surya who give the rest of us normal people some amount of optimism in life – if these people can be celebrities, nothing is impossible! :P So much for political correctness!
With work load trying to deep six us all early and power cuts at night to make things interesting, blogging is one way to use up your battery backup. Tweeting is another!
PS: Happy Birthday to Ms.Pandit! The warm person to the feverish (God bless) and the cool person to the tweet world :)
